Worried AI might replace your creativity? In this practical guide, Apple Certified Trainer Iain Anderson shows how to use AI as a powerful tool, not your replacement, across video, audio, text, and images.
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Key Features
Book Description
AI for Creative Production is a practical guide for digital creators, filmmakers, musicians, and writers who want to use AI without losing their own voice.
You will begin with a clear explanation of how modern AI works and the ethical questions that come with it. This book cuts through the noise to show what is genuinely useful and what is not. It groups AI into three clear areas. With Utility AI, you will explore tools that organize large libraries, pick out your best shots, select subjects without endless masking, transcribe and search hours of video in seconds, clean noisy audio, and summarize text.
You will then look at Generative AI and how to create text, images, video, and audio while keeping creative control. You will learn practical prompting, smarter retouching, and new ways to brainstorm that support your workflow.
Finally, Automation AI focuses on speeding up editing, processing photos, building scripts, and handling repetitive tasks so you can focus on the creative decisions that matter.
Using tools such as Firefly, Runway, Sora, Photoshop, DaVinci Resolve, and ElevenLabs, this book shows how to bring AI into your practice thoughtfully and confidently.
By the end, you will know when to use AI, when to set it aside, and how to combine it with your own expertise to produce work that still feels like yours.
What you will learn
Who this book is for
This book is for creative professionals and serious enthusiasts, including photographers, video editors, writers, and digital creators who want to understand how AI fits into their work. You should already be comfortable with digital tools in at least one medium and be ready to experiment thoughtfully. Whether you want to work faster, explore generative tools, or make sense of the ethical questions surrounding AI, this book offers practical guidance grounded in real workflows.
Table of Contents
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Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Iain Anderson is an author, editor, director, videographer, programmer, animator, and educator based in Brisbane, Australia. An Apple Certified Trainer who helped to create the new Apple Certified Final Cut Pro exams and training curriculum, Iain regularly presents at conferences, is a Lead Trainer for macProVideo, and creates educational video content for CoreMelt and many other organizations.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : New. AI for Creative Production introduces creative professionals to a wide variety of accessible AI tools for images, video, audio, and text - both good and bad. With practical workflows, ethics insights, real-world examples, and honesty, not hype, creatives will learn how to enhance, not replace, their work. N° de réf. du vendeur LU-9781806025817
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