Articles liés à Business Research Methods : A Practical Approach

Business Research Methods : A Practical Approach - Couverture souple

Cameron, Sheila; Price, Deborah

 
9781843982289: Business Research Methods : A Practical Approach
Couverture souple
ISBN 10 : 1843982285 ISBN 13 : 9781843982289
Editeur : Chartered Institute of Personnel & Development, 2009

Synopsis

Despite the existence of very strong research methods textbooks, students still struggle with undertaking a research project. The quality of their research is often poor, research questions are badly thought out and their final work can be poorly written.

Cameron and Price believe that this is because students struggle to relate the content in research methods textbooks to their own situations. Texts are written from an academic perspective which can be difficult to relate to a practical research project.

Business Research Methods takes a real-world, practical approach, making the research process more relevant, meaningful and effective for students.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Sheila Cameron is a senior lecturer at the Open University Business School (OUBS), UK. Deborah Price is a lecturer in Management at the Open University Business School (OUBS), UK.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Chartered Institute of Personnel & Development
Date d'édition
2009
Langue
anglais
ISBN 10 
1843982285
ISBN 13 
9781843982289
Reliure
Broché
Nombre de pages
656
Coordonnées du fabricant
non disponible
Personne responsable
non disponible