OCR AS Business Studies Textbook - Couverture souple

Grant, A.; Mottershead, A.; Challoner, Steve

Couverture souple

ISBN 10 : 1844894045 ISBN 13 : 9781844894048

Editeur : Philip Allan, 2006

Synopsis

This major textbook has been written to meet the needs of students taking OCR AS Business Studies. It provides comprehensive coverage of the specification and includes a wide range of detailed case studies to help students apply their understanding to real business contexts. Written by three highly experienced examiners, OCR AS Business Studies is printed in full colour throughout and comprises 51 chapters. Each chapter
explains the core content of a business topic examined in AS units 1 and 2 and features:

a set of OCR-style questions together with a mark scheme

a case study with questions of the type that students will face in their examination modules, giving them a clear focus to their revision of each topic and an opportunity to improve their exam technique. The case studies have been written to reflect OCR's commitment to providing specifications 'which view business behaviour from a variety of perspectives.'

Key terms are explained throughout the book and students are directed to further resources, especially websites where they can update information. Regular group
tasks allow students to debate and justify their views on a number of business issues.

A propos du livre

À propos de l'auteur

Andy Mottershead is a Series Examiner and Reviser, a Head of Business Studies and Economics. Steve
Challoner is a Principal Examiner, Reviser and Senior Moderator. Alex Grant is a Head of Business Studies and
Economics, has been a Senior Examiner for over 10 years and is a regular contributor to BUSINESS REVIEW
magazine.

Détails de l'édition

• Éditeur: Philip Allan
• Date d'édition: 2006
• Langue: anglais
• ISBN 10: 1844894045
• ISBN 13: 9781844894048
• Reliure: Broché
• Nombre de pages: 372
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible