How to Set up a Freelance Writing Business: 2nd edition - Couverture souple

Deign, Jason

 
9781845282578: How to Set up a Freelance Writing Business: 2nd edition

Synopsis

A useful guide for anyone who wants to make copywriting a business - either as a part-time or full-time career. For practising copywriters, find out how to build and extend your business into related areas.

Contents: Acknowledgments; Preface; Note from the Author; 1. Why become a Copywriter?; 2. Getting Started; 3. Getting Kitted Out; 4. Where to Work; 5. Book Keeping for Copywriters; 6. How to Find Work - and Keep it; 7. Getting Help; 8. Delivering Great Copy; 9. Things to Watch Out For; 10. Writing for Advertising; 11. Writing for Direct Mail; 12. Writing for Internal Communications; 13. Writing for the Internet; 14. Writing for the Press; 15. Writing for Public Relations; 16. Writing for Sales and Sales Promotion; 17. Writing for Other Media; 18. Beyond Copywriting; Sources and Reference; Index

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À propos de l?auteur

Jason Deign has been a successful professional copywriter for over a decade and has worked with blue-chip companies both in Britain and internationally.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.