A useful guide for anyone who wants to make copywriting a business - either as a part-time or full-time career. For practising copywriters, find out how to build and extend your business into related areas.
Contents: Acknowledgments; Preface; Note from the Author; 1. Why become a Copywriter?; 2. Getting Started; 3. Getting Kitted Out; 4. Where to Work; 5. Book Keeping for Copywriters; 6. How to Find Work - and Keep it; 7. Getting Help; 8. Delivering Great Copy; 9. Things to Watch Out For; 10. Writing for Advertising; 11. Writing for Direct Mail; 12. Writing for Internal Communications; 13. Writing for the Internet; 14. Writing for the Press; 15. Writing for Public Relations; 16. Writing for Sales and Sales Promotion; 17. Writing for Other Media; 18. Beyond Copywriting; Sources and Reference; Index
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Jason Deign has been a successful professional copywriter for over a decade and has worked with blue-chip companies both in Britain and internationally.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : Very Good. How to Set up a Freelance Writing Business: 2nd edition: An insider guide to setting up and running your own copywriting business This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781845282578
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Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
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