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Description du livre Etat : new. Questo è un articolo print on demand. N° de réf. du vendeur 512d0371e4769c6e3be56c44766143f9
Description du livre Paperback. Etat : Brand New. 1st edition. 392 pages. 8.98x6.06x0.87 inches. In Stock. N° de réf. du vendeur __1845697227
Description du livre Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days. Product development, from refining an established product range to developing completely new products, is the lifeblood of the food industry. It is however a process fraught with risk, which often ends in failure. This book explains the means to making product development a success. N° de réf. du vendeur B9781845697228
Description du livre Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Product development is the lifeblood of the food industry, from refining an established product range to developing completely new products. It is, however, a process fraught with risk that often ends in failure. So what then are the keys to making the process a success Drawing on a wealth of experience gathered over 40 years, Food product development provides the answers.The first half of the book examines the four core elements of product development:-the business strategy directing product development; the various steps in the product development process; the knowledge required to fuel the process; the need for keeping the product development focused on the consumers needs and aspirations.The second part of the book looks at managing the product development process in practice with four case studies of successful product launches. It also discusses how to evaluate and improve the process to make future product innovation more successful.Filled with examples and practical suggestions, and written by a distinguished team with unrivalled academic and industry expertise, Food product development is a essential guide for R&D and product development staff, and all managers concerned with this key issue throughout the food industry. 392 pp. Englisch. N° de réf. du vendeur 9781845697228
Description du livre Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Product development is the lifeblood of the food industry, from refining an established product range to developing completely new products. It is, however, a process fraught with risk that often ends in failure. So what then are the keys to making the process a success Drawing on a wealth of experience gathered over 40 years, Food product development provides the answers.The first half of the book examines the four core elements of product development:-the business strategy directing product development; the various steps in the product development process; the knowledge required to fuel the process; the need for keeping the product development focused on the consumers needs and aspirations.The second part of the book looks at managing the product development process in practice with four case studies of successful product launches. It also discusses how to evaluate and improve the process to make future product innovation more successful.Filled with examples and practical suggestions, and written by a distinguished team with unrivalled academic and industry expertise, Food product development is a essential guide for R&D and product development staff, and all managers concerned with this key issue throughout the food industry. N° de réf. du vendeur 9781845697228
Description du livre Paperback. Etat : New. N° de réf. du vendeur 6666-ELS-9781845697228
Description du livre Etat : New. Buy with confidence! Book is in new, never-used condition. N° de réf. du vendeur bk1845697227xvz189zvxnew
Description du livre Etat : New. New! This book is in the same immaculate condition as when it was published. N° de réf. du vendeur 353-1845697227-new
Description du livre Kartoniert / Broschiert. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Product development, from refining an established product range to developing completely new products, is the lifeblood of the food industry. It is however a process fraught with risk, which often ends in failure. This book explains the means to making prod. N° de réf. du vendeur 597074729