American ½-ton Pickup Trucks of the 1950s reveals the important role played by the lightweight, high-production, and basic ½-ton pickup truck in American post-war society, a role often overshadowed by its innate ruggedness, reliability and utilitarian nature. As the 1950s progressed, so did the evolution of the pickup truck, which added more and more style, greater comfort, and ever increasing equipment options to its burgeoning model range. After the few drab colours first offered at the start of the decade, the pickup truck would assume similar styling and tri-coloured pastel paint finishes to its flashy sibling car versions. Focussing on truck specifications, optional equipment, and industry facts and figures, this book also highlights some of the rarer makes and models, includes never before published images, and a dedicated profile chapter detailing five different design approaches from the decade. With original advertising material, vintage images, and new photographs taken by Norm’s son Andrew Mort, this book is also a visual treat for fans of the 1950s pickup truck.
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Bruce Grant-Braham has written several text books in business studies subjects including Hotel Front Office and Computer Systems in the Hotel and Catering Industry both of which became core texts for further and higher education courses in the UK and overseas. His abiding passion is motor racing and he has previously authored histories of both the Lotus and Williams Formula One teams. A member of the Guild of Motoring Writers Bruce's latest title for Veloce is Thruxton in the 1980s which examines the history of one of Britain's fastest motor racing circuits. Wherever possible, Bruce likes to illustrate his books with his own photographs. Bruce is Director of the Motor Sport Research Group at Bournemouth University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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