I'm Feeling Lucky: The Confessions of Google Employee Number 59 - Couverture rigide

Edwards, Douglas

Couverture rigide

ISBN 10 : 1846145120 ISBN 13 : 9781846145124

Editeur : Allen Lane, 2011

Synopsis

Comparing Google to an ordinary business is like comparing a rocket to a wheelbarrow. No academic analysis or bystander's account can capture it. Now Douglas Edwards, Employee Number 59, takes readers inside the Googleplex for the closest look you can get without an ID card, giving readers a chance to fully experience the potent mix of camaraderie and competition that makes up the company that changed the world. Edwards, Google's first director of marketing and brand management, describes it as it happened. From the first, pioneering steps of Larry Page and Sergey Brin, the company's young, idiosyncratic partners to the evolution of the company's famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently), through the physical endurance feats of the company's engineers (both on and off the roller-hockey field) to its ethos to always hire someone smarter than yourself, I'm Feeling Lucky captures for the first time the unique, self-invented, culture of the world's most transformative corporation. Welcome to the "Google Experience".

A propos du livre

À propos de l'auteur

Douglas Edwards was director of consumer marketing and brand management at Google from 1999 to 2005 and was responsible for setting the tone and direction of the company's communications with its users.

Détails de l'édition

• Éditeur: Allen Lane
• Date d'édition: 2011
• Langue: anglais
• ISBN 10: 1846145120
• ISBN 13: 9781846145124
• Reliure: Relié
• Nombre de pages: 432
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible