Style Guide - Couverture rigide

The Economist

Couverture rigide

ISBN 10 : 1846681758 ISBN 13 : 9781846681752

Editeur : Economist Books, 2010

Synopsis

This new, expanded tenth edition of the best-selling guide to style is based on The Economist's own updated house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which The Economist is renowned. As the introduction says, 'clarity of writing usually follows clarity of thought.'

The Economist Style Guide gives general advice on writing, points out common errors and clichés, offers guidance on consistent use of punctuation, abbreviations and capital letters, and contains an exhaustive range of reference material - covering everything from accountancy ratios and stock market indices to laws of nature and science. Some of the numerous useful rules and common mistakes pointed out in the guide include:

·Which informs, that defines. This is the house that Jack built. But: This house, which Jack built, is now falling down.
·Discreet means circumspect or prudent; discrete means separate or distinct. Remember that "Questions are never indiscreet. Answers sometimes are" (Oscar Wilde).
·Flaunt means display, flout means disdain. If you flout this distinction you will flaunt your ignorance
·Forgo means do without; forego means go before.
·Fortuitous means accidental, not fortunate or well-timed.
·Times Take care.Three times more than X is four times as much as X.
·Full stops Use plenty. They keep sentences short. This helps the reader.

A propos du livre

Book Description

The Economist Style Guide is as essential to have and use as a dictionary, but is much more interesting.

This new edition of the bestselling guide to style (over 1/2 million copies sold worldwide) is based on The Economist's own house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which The Economist is famous.

This guide gives general advice on writing, points out common errors and clichés, offers guidance on the proper use of punctuation, abbreviations and capital letters, and contains an exhaustive range of reference material, covering everything from accountancy ratios and stockmarket indices to laws of nature, science and economics. Also included is a special section on the differences between British English and American English.

An essential book for anyone who writes reports, articles, books, letters or memoranda, The Economist Style Guide will enlighten, educate and amuse.

Back Cover copy

An authoritative reference on clear, concise writing

Witty, concise, and enlightening, The Economist Style Guide is an authoritative resource for all your written communications. Based on the style guide used by the writers for the renowned international business journal acclaimed for its crisp, clear writing, this practical guide offers unerring guidance on grammar, usage, and style in business communications.

Providing sage advice on writing in general ("Use the language of everyday speech"; "Long paragraphs, like long sentences, confuse the reader"; "Don't overdo the use of don't, isn't, can't, won't, etc."), the Guide clarifies such perpetual questions as: compare with (emphasizes differences) and compare to (similarities) different---used with from, not to or than affect (to have an influence on) and effect (to accomplish)

There's also invaluable information on international business terms and abbreviations, political and geographical facts, units of measurement, currencies, trade classifications, differences between American and British English, and much more.

In today's high-speed business environment, the ability to communicate clearly, accurately, and concisely is essential to professional success. The Economist Style Guide has become the reference of choice for businesspeople everywhere who need practical, authoritative advice on how to improve their written communications.

Developed from the style guide used by those who work for The Economist--the international business journal renowned for its writing excellence--this handy resource provides easily accessible answers to the numerous questions of usage, grammar, and style that frequently arise in the course of a business day.

Offering invaluable guidance on the principles of good writing, The Economist Style Guide defines commonly misused words and expressions, and explains the correct use of punctuation, abbreviations, capital letters, and more --all illustrated with an abundance of amusing examples.

As an aid to those engaged in international business, the Guide supplies a wealth of handy reference material on such areas as units of measurement, political and geographical terms, currencies, trade classifications, differences between American and British English, and much more.

Whether you are dashing off a quick e-mail message or preparing a formal report, The Economist Style Guide will help you hone your language skills and sharpen all your business communications. It is an indispensable aid to clarity and precision that will prove its value again and again as the reference book you'll keep within reach whenever you write.

Détails de l'édition

• Éditeur: Economist Books
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 1846681758
• ISBN 13: 9781846681752
• Reliure: Relié
• Nombre de pages: 272
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible