On 16 January 2008, Kevin Keegan announced his remarkable decision to once more become manager of Newcastle F.C. - it was, without doubt, the news story of the season. Now, less than a year later, Keegan again dominates the back pages. A disastrous break down in his relationship with the club's owner resulted in Keegan once more walking out on the club and the fans by whom he is so adored. It was the latest twist in the story of a truly incredible life. There can be few managers who have divided public opinion throughout their career as Keegan has. A legendary player, Keegan never intended to make the transition from pitch to dugout and defied his own and others expectations when he first took the managerial reins at St James' Park, in 1992. Keegan quickly became a hero in the North East -- first taking the club to the Premiership, and then narrowly missing out on winning it. It was in the heat of that now infamous duel with Alex Ferguson and his Manchester United side, though, that the cracks first began to show.There were signs of tactical and psychological weakness in Keegan; frailties that would come to haunt him later in his career -- most evidently during his disastrous spell in charge of England. A revered sports journalist with unparalleled access to insider exclusives, Ian Ridley is the perfect man for the task of understanding what it is that makes Keegan tick. Training his brilliantly incisive and penetrating gaze on Keegan, Ridley offers an unprecedented insight into the mind of this most enigmatic of men.
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On 16 January 2008, Kevin Keegan announced his remarkable decision to once more become manager of Newcastle F.C. - it was, without doubt, the news story of the season. Now, less than a year later, Keegan again dominates the back pages. A disastrous break down in his relationship with the club's owner resulted in Keegan once more walking out on the club and the fans by whom he is so adored. It was the latest twist in the story of a truly incredible life.
There can be few managers who have divided public opinion throughout their career as Keegan has. A legendary player, Keegan never intended to make the transition from pitch to dugout and defied his own and others expectations when he first took the managerial reins at St James' Park, in 1992. Keegan quickly became a hero in the North East -- first taking the club to the Premiership, and then narrowly missing out on winning it.
It was in the heat of that now infamous duel with Alex Ferguson and his Manchester United side, though, that the cracks first began to show. There were signs of tactical and psychological weakness in Keegan; frailties that would come to haunt him later in his career -- most evidently during his disastrous spell in charge of England.
A revered sports journalist with unparalleled access to insider exclusives, Ian Ridley is the perfect man for the task of understanding what it is that makes Keegan tick. Training his brilliantly incisive and penetrating gaze on Keegan, Ridley offers an unprecedented insight into the mind of this most enigmatic of men.
'This book does a decent job (to some extent) of rehabilitating Keegan's reputation, while portraying a contradictory man prone to extreme mood swings'
Observer 30/11
'The impression you get from Ian Ridley's Kevin Keegan is that the former Liverpool striker and Newcastle manager does not share this attitude. Admittedly, however, Keegan has had some traumatic experiences: being beaten up at Belgrade airport, being robbed by drug addicts while sleeping in his car, managing the England team. Ridley tells us that Keegan is an emotional character whose tactical naivety precluded him from success with England'
Christmas Books, Daily Telegraph 29/11
'"I'm the mongrel who made it to Crufts" is how Kevin Keegan once described himself. What he lacked in natural talent he made up for with hard work, rising from Doncaster reject to caption of England, European Cup-winner and twice European Footballer of the Year... The picture emerges of a man too thin-skinned to cope with modern management'
Book of the Week, Independent on Sunday 7/12
'This is a well-researched and interesting biography that football fans will devour'
The Sun 12/12
'A perceptive study of a fascinating man'
Patrick Collins, Mail on Sunday 14/12
'Ridley hits his straps as he tackles the management years, with an impressive list of interviewees'
FourFourTwo magazine Dec issue
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