This text is designed to introduce undergraduate students to the central concepts of fashion trends and forecasting. It provides them with a contextual overview that considers the roles of both consumers and industry personnel, as well as the impact of current sustainability and ethical considerations on shaping trends.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Eundeok Kim is a Professor in the Jim Moran College of Entrepreneurship at Florida State University, USA.
Ann Marie Fiore is a University Professor, Associate Chair, and Director of Graduate Education in the Department of Apparel, Events and Hospitality Management at Iowa State University, USA.
Hyejeong Kim was formerly an Associate Professor of Fashion Merchandising at California State University, Long Beach, USA.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Vendeur : Midtown Scholar Bookstore, Harrisburg, PA, Etats-Unis
Hardcover. Etat : Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized. N° de réf. du vendeur M1847882943Z3
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Vendeur : College Campus, Sturgeon Lake, MN, Etats-Unis
Etat : Good. Used Item. Does not include New Access Codes , Cd's or one time use items that come when New. This item is Used. N° de réf. du vendeur 184788293513122-KEPA-00966
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Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
Hardcover. Etat : Good. Good. Dust Jacket NOT present. CD WILL BE MISSING. . SHIPS FROM MULTIPLE LOCATIONS. book. N° de réf. du vendeur ERICA82918478829433
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Vendeur : BWS BKS, Ferndale, NY, Etats-Unis
Hardcover. Etat : New. This text is designed to introduce undergraduate students to the central concepts of fashion trend analysis and forecasting. Exploring the roles of both consumers and industry personnel as product developers, gatekeepers, and promoters of fashion trends, the book demonstrates how and why forecasting is vital to successful product and brand development. Fashion Trends: Analysis and Forecasting covers a wide range of key topics such as the impact of fashion consumption on the environment, economic development, and socio-cultural change as well as the impact of social responsibility and the digital consumer on current fashion trends.Designed to aid teaching and learning, each chapter includes key words, summaries, engaging case studies, discussion questions, and suggested class activities. Using this book as a guide, students will develop an understanding of the process, methods and influence of trend analysis and forecasting for the fashion business and will be encouraged to think through the core issues creatively. An essential text for students of fashion and design. N° de réf. du vendeur 96591
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