Recommender Systems - Couverture rigide

 
9781848217683: Recommender Systems
Couverture rigide
ISBN 10 : 1848217684 ISBN 13 : 9781848217683
Editeur : ISTE Ltd and John Wiley & Sons Inc, 2014

Synopsis

Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the customer relationship, with the main objective to maximize potential sales.

On the transdisciplinary approach, engines and recommender systems brings together contributions linking information science and communications, marketing, sociology, mathematics and computing. It deals with the understanding of the underlying models for recommender systems and describes their historical perspective. It also analyzes their development in the content offerings and assesses their impact on user behavior.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Lecturer at the GERiiCO laboratory at University Lille 3, Gerald Kembellec specializes in information science and communication.

Professor of Documentary Engineering Chair of CNAM, Ghislaine Chartron is director of the National Institute of Science and Technical documentation.

Professor at the University Paris 8, Imad Saleh is the Paragraph laboratory director and director of the graduate school Cognition Language Interaction.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
ISTE Ltd and John Wiley & Sons Inc
Date d'édition
2014
Langue
anglais
ISBN 10 
1848217684
ISBN 13 
9781848217683
Reliure
Relié
Nombre de pages
252
Éditeur
Kembellec Gérald, Chartron Ghislaine, Saleh Imad
Coordonnées du fabricant
non disponible
Personne responsable
non disponible