Articles liés à Forecasting Company Profits

Forecasting Company Profits - Couverture souple

Wellings, Fred

 
9781855734043: Forecasting Company Profits

Synopsis

In the first book to look from a thoroughly practical perspective on the crucial business of profits forecasting, Fred Wellings provides an integrated approach to the theories which underpin the forecasting process. This approach also recognises the limitations faced by the outsider in the real world where both time and hard facts may be in equally short supply. It lays emphasis on the patterns of industrial and corporate behaviour and the forecaster's ability to recognise and anticipate these patterns. The first part of the book covers the industrial background within which the individual companies operate, and part two moves the forecaster on from the industry to the company.

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Présentation de l'éditeur

In the first book to look from a thoroughly practical perspective on the crucial business of profits forecasting, Fred Wellings provides an integrated approach to the theories which underpin the forecasting process. This approach also recognises the limitations faced by the outsider in the real world where both time and hard facts may be in equally short supply. It lays emphasis on the patterns of industrial and corporate behaviour and the forecaster's ability to recognise and anticipate these patterns. The first part of the book covers the industrial background within which the individual companies operate, and part two moves the forecaster on from the industry to the company.

Revue de presse

This book should be read not only by those involved in the preparation of forecasts, but also by those who use them., Graham Fuller, Chairman of the Institute of Investment Management and Research (1995-97)

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