In these turbulent times, with the challenges of a constantly changing job market, shifting information-seeking behaviour and a vast array of new resources continually being produced, library and information services need to constantly keep one step, or more, ahead of their users.
The benefits of analysing user behaviour are self-evident: better strategic planning, cost benefits and better use of budgets, better marketing, satisfied customers, satisfied management, and a library or information unit that is central to the needs of your parent organization.
However, paradoxically, user needs and levels of expectation, including those of remote users, are often not fully explored. This accessible text goes back to the basics and investigates the following key issues:
Why this book? Defining your users
Understanding users: the what, why, where, when, how and who
What is the current knowledge of user behaviour and needs: is it really predictable?
Great expectations: how LIS professionals can manage and train users
Using information about past user behaviour
Making the most of knowing your users
Keeping track of changes in what users want
Tracking the future: electronic and social networking
Future perfect?
Readership: This book will help any library or information professional anywhere to take a fresh look at this important area and to tackle it in their organization, so as to ensure that their users will always obtain exactly what they want. Webmasters and knowledge managers will also find much to interest them.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Sheila Pantry OBE BA FCLIP manages an independent information services consultancy and electronic publishing business, including websites. She has had a long and varied career in information management in a range of industry sectors, and also in government as Head of Information Services for the Health and Safety Executive. She specializes in worldwide occupational health, safety and fire information and is an experienced trainer, writer, editor and lecturer.
Peter Griffiths BA FCLIP MCLIP is Assistant Director, Communication Directorate at the Home Office, where he is Head of Profession for librarians and information scientists. His responsibilities extend not only to library and information services in the Home Office and Prison Service Headquarters but also to intranet and internet publication, an internal reference service, knowledge management, and information support to the research community.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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