Articles liés à Strategic Sports Event Management: Olympic Edition
Synopsis
The hosting of sports events – whether large international events, or smaller niche interest events – has huge and long-lasting impacts on the local environment, economy and industry. Strategic Sports Event Management: Olympic Edition provides students and event managers with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to understand the importance of a strategic approach, and shows how to implement strategies that can achieve successful sports events over the short and long-term.
The text uses international case studies throughout to offer real-world insight in both larger and smaller events. Plus, in this new Olympic edition, a case study from the Beijing Olympiad is included in each chapter. Through this topical and timely addition to the text, we can understand the lessons to be learned by events mangers of events of all sizes. Written by an experienced author and using first-hand research the text looks at:
- the organizations involved such as the IOC, FIFA and IAAF, and their interactions with charities, the media and promoters
- the short-term and long-term benefits of the planning process
- evaluating the event, its impacts and legacies
- operational strategies including finance, ticketing, transport, venues, IT, communications, equipment and personnel
- the bidding process and what is required for a successful bid
Strategic Sports Event Management: Olympic Edition builds on the substantial success of the first edition and is vital reading for students and practitioners alike.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Currently the Head of Sport at Sheffield Hallam University. Guy was Assistant Professor at the Sports Management Tisch Center for Hospitality, Tourism & Sports Management at New York University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Strategic Sports Event Management
Edité par
taylor & francis, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
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Strategic Sports Event Management
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Taylor & Francis Group, 2009
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ISBN 13 : 9781856175234
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Strategic Sports Event Management, Second Edition: Olympic Edition (Sport Management)
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taylor & francis, 2009
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Strategic Sports Event Management
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taylor & francis, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
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Strategic Sports Event Management
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taylor & francis, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
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Strategic Sports Event Management
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Taylor & Francis Group, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
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Strategic Sports Event Management
Edité par
Taylor & Francis Group, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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Strategic Sports Event Management
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taylor & francis, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
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Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-A-008-02189
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Strategic Sports Event Management: Olympic Edition (Second Edition)
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Elsevier/Butterworth-Heinemann, 2009
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Strategic Sports Event Management: Olympic Edition (Second Edition)
Edité par
Elsevier/Butterworth-Heinemann, 2009
ISBN 10 : 1856175235
ISBN 13 : 9781856175234
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9781856175234. N° de réf. du vendeur 9430126
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