This book provides a practical guide for the beginner presenting the basic principles and applications of typography with a series of exercises that reinforce the acquired knowledge. The intent of this book is to bring the reader to the point where he or she can understand and demonstrate the basic principles of typography. According to the author, the only way to recognise successful typography is through informed, direct observation. It takes time, trial and error, to know what works. A Type Primer seeks to strengthen the reader's eye so that he or she has the skills to answer the question, "Does this work?". The design of the book employs the principles that the author espouses. The pages are clear and open with judicious use of a second colour throughout to illuminate and highlight points raised within the text.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
John Kane teaches typography and graphic design at Northeastern University and at The Art Institute of Boston at Lesley University. He has been a practicing graphic designer and teacher for the last twenty-five years.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Destinations, frais et délaisVendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-H-016-01897
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2002, Illustrated. Paperback. In good condition. This book provides a practical guide for the beginner presenting the basic principles and applications of typography with a series of exercises that reinforce the acquired knowledge. The intent of this book is to bring the reader to the point where he or she can understand and demonstrate the basic principles of typography. According to the author, the only way to recognise successful typography is through informed, direct observation. It takes time, trial and error, to know what works. A Type Primer seeks to strengthen the reader's eye so that he or she has the skills to answer the question, Does this work? . The design of the book employs the principles that the author espouses. The pages are clear and open with judicious use of a second colour throughout to illuminate and highlight points raised within the text. N° de réf. du vendeur 65525
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