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The Image Factory: Consumer Culture, Photography and the Visual Content Industry - Couverture souple
Synopsis
Quietly but implacably, powerful transnational corporations are gaining power over our visual world. A 'global, visual content industry' increasingly controls images supplied to advertisers, marketers and designers, yet so far the process has, paradoxically, evaded the public eye. This book is the first to expose the interior workings of the visual content industry, which produces approximately 70% of the images that define consumer cultures. The corporate acquisition of major photographic and film archives, as well as the digital rights to much of the worlds fine art, is having a profound effect on what we see. From stock photography to new technologies, this book powerfully engages with the historical and cultural issues relating to visual culture and new media. How has stock photography, the system of renting out ready-made images, transformed the role of marketing and advertising? What impact are digital technologies having on the practices of industry professionals? How have software programs such as Photoshop enabled professionals to play God with photographs and how does this influence our belief in the integrity of images? Combining original research on stock photography with a new theoretical take on the circulation of images in contemporary culture, The Image Factory provides a comprehensive and in-depth exploration of industrialized commercial photography, its uses and abuses.
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À propos de l'auteur
Paul Frosh is a Lecturer in the Department of Communication and Journalism, Hebrew University of Jerusalem
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry (New Technologies / New Cultures)
Edité par
Berg Publishers, 2003
ISBN 10 : 1859736424
ISBN 13 : 9781859736425
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry
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Bloomsbury Publishing PLC, 2003
ISBN 10 : 1859736424
ISBN 13 : 9781859736425
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Paperback. Etat : Good. Quietly but implacably, powerful transnational corporations are gaining power over our visual world. This book exposes the interior workings of the visual content industry, which produces approximately 70 per cent of the images that define consumer cultures. It provides an exploration of industrialized commercial photography, its uses and abuses. N° de réf. du vendeur 00098845259
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry
Edité par
Bloomsbury Publishing PLC, 2003
ISBN 10 : 1859736424
ISBN 13 : 9781859736425
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Paperback
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Paperback. Etat : Good. Quietly but implacably, powerful transnational corporations are gaining power over our visual world. This book exposes the interior workings of the visual content industry, which produces approximately 70 per cent of the images that define consumer cultures. It provides an exploration of industrialized commercial photography, its uses and abuses. N° de réf. du vendeur CIN1859736424G
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The Image Factory : Consumer Culture, Photography and the Visual Content Industry
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry: v. 3 (New Technologies / New Cultures)
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry
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Berg Publishers, 2003
ISBN 10 : 1859736424
ISBN 13 : 9781859736425
Ancien ou d'occasion
Couverture souple
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The Image Factory: Consumer Culture, Photography and the Visual Content Industry: v. 3 (New Technologies / New Cultures)
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The Image Factory
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The Image Factory
Edité par
Bloomsbury Publishing PLC, GB, 2003
ISBN 10 : 1859736424
ISBN 13 : 9781859736425
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Paperback. Etat : New. Quietly but implacably, powerful transnational corporations are gaining power over our visual world. A 'global, visual content industry' increasingly controls images supplied to advertisers, marketers and designers, yet so far the process has, paradoxically, evaded the public eye. This book is the first to expose the interior workings of the visual content industry, which produces approximately 70% of the images that define consumer cultures. The corporate acquisition of major photographic and film archives, as well as the digital rights to much of the worlds fine art, is having a profound effect on what we see. From stock photography to new technologies, this book powerfully engages with the historical and cultural issues relating to visual culture and new media. How has stock photography, the system of renting out ready-made images, transformed the role of marketing and advertising? What impact are digital technologies having on the practices of industry professionals? How have software programs such as Photoshop enabled professionals to play God with photographs and how does this influence our belief in the integrity of images?Combining original research on stock photography with a new theoretical take on the circulation of images in contemporary culture, The Image Factory provides a comprehensive and in-depth exploration of industrialized commercial photography, its uses and abuses. N° de réf. du vendeur LU-9781859736425
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