Business Economics - Couverture souple

Moschandreas, Maria

Couverture souple

ISBN 10 : 1861523998 ISBN 13 : 9781861523990

Editeur : Cengage Learning EMEA, 1999

Synopsis

Business Economics is concerned with the nature, scope and the functioning of business enterprises. The book synthesises traditional and modern economic concepts and tools of analysis to build a coherent analytical framework capable of dealing with questions of direct relevance to business. Business Economics uses real world examples and is enriched with case studies drawn from a variety of sources in the UK and other countries, from the small firm to the international corporation. A unique feature of this textbook is the inclusion of applications following each chapter. These case studies and the numerous questions and problems are designed to illustrate economic thinking, to assist business problem solving and to stimulate seminar discussions. This new edition adopts a more user-friendly approach, and has been thoroughly up-dated to incorporate important recent developments in business economics.

A propos du livre

À propos de l'auteur

Maria Moschandreas studied economics in Athens and at the London School of Economics and spent four years in auditing and consultancy work before embarking upon an academic career. She has taught business economics to a variety of undergraduate and postgraduate courses, and wrote this text while a Principal Lecturer in Economics at the Middlesex University Business School.

Détails de l'édition

• Éditeur: Cengage Learning EMEA
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 1861523998
• ISBN 13: 9781861523990
• Reliure: Broché
• Numéro d'édition: 2
• Nombre de pages: 480
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne