Strategic Management in Small and Medium Enterprises - Couverture souple

Analoui, Farhad; Karami, Azhdar

Couverture souple

ISBN 10 : 1861529627 ISBN 13 : 9781861529626

Editeur : Cengage Learning EMEA, 2003

Synopsis

In most countries, statistics show that 99% of businesses are classified as 'small businesses'. In the UK alone, 99.8% of businesses employ less than 250 staff and these companies contribute more than a half of the UK's turnover. This new textbook goes where other strategic management texts have not and focuses on these small and medium size enterprises (SMEs), rather than focussing on large corporations and the actions of their CEOs. The authors consider how managers of small firms perceive the processes associated with strategic management, what decisions and actions they adopt to ensure competitive advantage, how business strategies are formulated and implemented in SMEs, and what the strategic role of entrepreneurship within small businesses is. They also discuss how SMEs should act for maximum competitive advantage, and consider the 'gap' between ideal theory and practice. This unique textbook will be essential for students on Small Business, Entrepreneurship and Enterprise modules at undergraduate and Masters level, and will also be useful on core modules in Strategy, Business Policy and Strategic Management at all levels.

A propos du livre

À propos de l'auteur

Dr. Azhdar Karami is Lecturer in Business and Management at the Bangor Business School, University of Wales Bangor, UK. His Ph.D. centres on the strategy development in small and medium high tech firms. More specifically he has studied the CEO?s perception of strategy formulation and implementation in the UK?s Electronic Industry. Dr. Karami has written on the topic of strategic management and strategic human resource management including recent publication (with Prof. Analoui), titled Strategic Management in Small and Medium Enterprises. He has also published several articles on the business and management subjects within international refereed journals including International Journal of Management, Journal of Management Development, International Journal of Corporate Governance, Journal of Corporate ownership and Control; academic books; and international conferences. He acts as referee for some refereed journals and conferences, including Journal of Management Decision.

Détails de l'édition

• Éditeur: Cengage Learning EMEA
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 1861529627
• ISBN 13: 9781861529626
• Reliure: Broché
• Nombre de pages: 512
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible