The Economist Guide to Business Modelling - Couverture rigide

Tennent, John; Friend, Graham

Couverture rigide

ISBN 10 : 1861971265 ISBN 13 : 9781861971265

Editeur : Economist Books, 2001

Synopsis

All organizations face more and more complex decision-making while the risks dependant on their decisions require increasingly explicit understanding of the potential outcomes. This special larger format guide is full of practical help on how to build the best, most flexible and easy-to-use business models for analyzing the upside or potential downside of anything from a small development of an existing business to large scale mergers and acquisitions. This is an invaluable guide for anyone who wants to get ahead in business.

A propos du livre

À propos des auteurs

John Tennent is co-author of The Economist Guide to Business Modelling. He is an accountant, who for the past 20 years has been involved in training and consultancy with firms such as Unilever, BOC, BAE, Kraft, Thomson Corp, Cable & Wireless, BT, St Gobain and EMI.

Graham is the Managing Director of Coleago Consulting Ltd, a boutique consulting firm specialising in the telecommunications, media and technology sectors.
Graham leads complex strategic and financial, multi-billon dollar projects around the world for clients involved in the telecommunications sector. Graham is experienced in advising on issues of strategy and value creation at board level, across a broad spectrum of communication businesses. He is a creative and innovative facilitator and business coach and co-author of The Economist Guide to Business Modelling and The Economist Guide to Business Planning. He is an expert in telecommunications strategic and business planning, business modelling and financial forecasting and valuation.
Before forming Coleago Consulting in 2001 with Stefan Zehle, Graham worked for Cable & Wireless where he provided internal consulting support across the C&W portfolio of mobile businesses including projects in China, Hong Kong, Macau and Australia. Prior to C&W, Graham worked as a management consultant at Price Waterhouse Coopers in the Financial Management and Business Appraisal Practice.
Graham holds both an M.A. and an M.Phil in Economics from Trinity College, Cambridge and is also a Chartered Accountant. When not consulting Graham pursues his passion for skiing through the Extreme Ski School he established in Verbier, Switzerland.

À propos de la quatrième de couverture

In the complex world of today in which firms face a variety of strategic and operational choices, spreadsheet models are a crucial support in evaluating business decisions. A business model allows you to test a variety of assumptions and scenarios, and the modelling process itself helps to develop a clearer understanding of the inherent pattern of relationships between the variables and the likely outcomes. Ultimately, it is the judgment of the decision-makers that is crucial - but a well-designed business model is key to supporting the exercise of that judgment.

This book is aimed at both those who are business modelling novices and those with considerable experience who are keen to improve their business modelling skills. It covers every aspect of the process : defining the model structure and outputs; building the model components covering all the factors that you will or may need to take into account; testing and debugging the model; and, finally, exploring scenarios and using the model to help you come to a business décision.

For anyone who wants to evaluate the potential of a business project or investment, this accessible and practical guide, full of easy-to-follow examples, will prove invaluable.

Détails de l'édition

• Éditeur: Economist Books
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 1861971265
• ISBN 13: 9781861971265
• Reliure: Relié
• Nombre de pages: 272
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible