Aiga Professional Practices in Graphic Design: American Institute of Graphic Arts - Couverture souple

 
9781880559895: Aiga Professional Practices in Graphic Design: American Institute of Graphic Arts
Couverture souple
ISBN 10 : 1880559897 ISBN 13 : 9781880559895
Editeur : Allworth Press,U.S., 1998

Synopsis

AIGA Professional Practices in Graphic Design is a comprehensive guide to every aspect of the graphic design business, from designer relationships with clients, employees, and suppliers to management issues, marketing strategies, rights, and ethical standards. It covers negotiation principles, setting fees, contracts, structuring the design firm, audits, insurance basics, studio safety, marketing on the World Wide Web, copyright and licensing, trademark infringement, and business ethics. Short and long versions of the AIGA Standard Form of Agreement are included for easy reference, and a complete resources section highlights selected publications and organizations for graphic designers.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Allworth Press,U.S.
Date d'édition
1998
Langue
anglais
ISBN 10 
1880559897
ISBN 13 
9781880559895
Reliure
Broché
Nombre de pages
320
Éditeur
Crawford Tad
Coordonnées du fabricant
non disponible
Personne responsable
non disponible