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Afficher les exemplaires de cette édition ISBNLes informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
· Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.
· Each chapter is structured around easy-to-follow guidelines.
· Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.
· This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project.
· Exercises at the end of each chapter allow students to practice their newly acquired skills.
· Students learn that using questionnaires in research is both an art and a science―with principles that need to be followed for efficient, effective data collection.
· Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.
· We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Frais de port :
Gratuit
Vers Etats-Unis
Description du livre Etat : New. Buy with confidence! Book is in new, never-used condition 0.9. N° de réf. du vendeur bk1884585329xvz189zvxnew
Description du livre Softcover. Etat : New. 2. Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires. Each chapter is structured around easy-to-follow guidelines. Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students. This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project. Exercises at the end of each chapter allow students to practice their newly acquired skills. Students learn that using questionnaires in research is both an art and a science-with principles that need to be followed for efficient, effective data collection. Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students. Weve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects. N° de réf. du vendeur DADAX1884585329
Description du livre Etat : New. New. In shrink wrap. Looks like an interesting title! 0.9. N° de réf. du vendeur Q-1884585329