Whatever type of club you run at whatever end of the market you are in, you'll find this book crammed full of proven, real-world, money-making marketing strategies! In this book, you will discover: Why Most Golf Club Marketing Fails! How to Identify Your Perfect Customer How to Measure Your Results How to Develop the Perfect Marketing Budget The Keys to Perfect Pricing - Dominate Without Discounting! How to Develop Your Unique Selling Proposition Legendary Lead Generation 50 Legendary Promotions How to Design Ads that Actually Work! Why Direct Mail is Your Secret Weapon for Membership and Real Estate Sales! Building the Perfect Web Site The Secrets to Building a Massive E-mail Database The Secrets to E-mail Marketing How to Increase Sales in Every Department How to Generate Unlimited Referrals Legendary Publicity The Keys to Legendary Service How to Develop Legendary Customer Loyalty Creating a Legendary Experience for Your Customers A Complete Plan for Dominating the Outings Market
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Andrew Wood is a bona fide marketing legend, having built a national franchise, from scratch by his early 30 s. Today he is CEO of Legendary Marketing, an ad agency with over 300 clients and Marketing Commander, a world-leading, software, company. He is the author of over 20 sales and marketing books and audio programs including: Selling With Confidence, Building A Legendary Reputation For Yourself or Your Service, Conquering Your Market with a One Man Army, How To Make $100,000 a Year Teaching Golf, The Traits of Champions, Legendary Leadership, The Golf Marketing Bible. Andrew speaks worldwide on sales and marketing topics and is in high demand as strategic marketing consultant.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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