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Weathering the Storm: A Crisis Management Guide for Tourism Businesses - Couverture souple

Lynch, Mary

 
9781904744634: Weathering the Storm: A Crisis Management Guide for Tourism Businesses

Synopsis

This book presents a simple guide to managing a crises in the travel and tourism industry. Mary Lynch, formerly Chief Executive of the English Tourism Council, examines the impacts of such a crisis - whether it be regional or international - from a practical viewpoint. She then goes on to look at what can be done to minimise those impacts in order to speed recovery.

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