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The Name of the Beast: The Perilous Process of Naming Brands, Products and Companies - Couverture souple
Synopsis
Creating the name for acompany, product, or brand issimplified with the knowledgepresented in thispractical andinspiring guide.Beginning with advice on how to select a name that differentiates the company and product line from all others in the marketplace, thishandbook covers the often overlookedlegaland linguistic implications of a name, as well as how to market the brand and convince people bothinternally and in the outside worldthatthechosenname is the best choice.Current namingtrends and the lessons learned from failed experiments areprovided as experiencesfrom which to draw inspiration.
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The Name of the Beast: The Perilous Process of Naming Brands, Products and Companies
Edité par
Cyan Communications, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.7. N° de réf. du vendeur G1904879705I4N00
Quantité disponible : 1 disponible(s)
Image d'archives
The Name of the Beast: The Perilous Process of Naming Brands, Products and Companies
Edité par
Cyan Communications, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.7. N° de réf. du vendeur G1904879705I4N00
Quantité disponible : 1 disponible(s)
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The Name of the Beast: The Process and Perils of Naming Products, Companies and Brands
Edité par
Cyan Communications, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Couverture souple
Vendeur : SecondSale, Montgomery, IL, Etats-Unis
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Etat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00068321350
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The Name of the Beast
Edité par
Cyan Books, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Couverture souple
Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
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Etat : Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind. N° de réf. du vendeur wbs8753265114
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The Name of the Beast
Edité par
Cyan Books, United Kingdom, London, 2007
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
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Paperback
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
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Paperback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR003013361
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The Name of the Beast
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
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Paperback. Etat : Very Good. The Name of the Beast This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781904879701
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The Name of the Beast
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Paperback. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9781904879701
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The Name of the Beast: The Perilous Process of Naming Brands, Products and Companies
Edité par
Cyan Communications, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
paperback
Vendeur : HPB-Ruby, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
paperback. Etat : Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_445198864
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Image d'archives
The Name of the Beast: The Perilous Process of Naming Brands, Products and Companies
Edité par
Cyan Communications, 2006
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Couverture souple
Vendeur : PAPER CAVALIER UK, London, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Etat : very good. Gently used. May include previous owner's signature or bookplate on the front endpaper, sticker on back and/or remainder mark on text block. N° de réf. du vendeur 9781904879701-3
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The Name of the Beast
Edité par
Cyan Books and Marshall Cavendish, 2007
ISBN 10 : 1904879705
ISBN 13 : 9781904879701
Ancien ou d'occasion
Paperback
Vendeur : Brit Books, Milton Keynes, Royaume-Uni
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Paperback. Etat : Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. N° de réf. du vendeur 4213675
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