The Partnership and Alliances Audit - Couverture souple

Connell, David; Laplaca, Peter J; Wexler, Kenneth

Couverture souple

ISBN 10 : 1907766065 ISBN 13 : 9781907766060

Editeur : Triarchy Press Ltd, 2010

Synopsis

Joint ventures and strategic partnerships help you move into broader markets, capitalise on technological advances and achieve growth fast. But many fail. This audit will help you strengthen existing partnerships and alliances - to avoid these potential pitfalls - and assess the merits of future alliances that you may be considering.

This audit comes in two parts - the first devoted to technology-based alliances in the manufacturing sector, and the second devoted to service sector firms.

Use it to:

- clarify your objectives in entering into the alliance

- assess your own strengths, weaknesses and exposures, and those of your partner (or proposed partner)

- evaluate the merits of the alliance decide who will gain most and what you stand to lose if the alliance goes wrong.

Designed for both manufacturing and service sector alliances, this audit will help you evaluate potential partners, management compatibility, strategic conflicts and the final agreement itself. Then see whether the alliance fits one of the 4 major types, and meets the key criteria for success.

Finally, check your alliance against the Seven Strategic Goals for partnerships and alliance:

1.Accessing new technologies and competencies

2.Exploiting new market opportunities

3.Building market position

4.Specialising

5.Achieving critical mass

6.Achieving cost leadership

7.Withdrawing from the market

A propos du livre

Biographie de l'auteur

David Connell

is a consultant at The Technology Partnership in London.

Ken Wexler has assisted North American and European companies with their alliance andacquisitions strategy and implementation. He is president of New Business Search & Development International Corporation, with offices in Old Saybrook., Connecticut and Breda, Holland.

PeterJ. LaPlaca is Professor of Marketing at the University of Connecticut. His research interests include analysis of strategic alliances for manufacturing companies and business-to-business service providers.

Part 3 has been adapted from The Company AuditGuide published by Cambridge Strategy Publications Ltd.

Part 4 has been developed by Cambridge Strategy Publications Ltd.

Présentation de l'éditeur

The last ten years have seen a significant growth in the number of joint ventures and strategic partnerships. Yet approximately 60% of all strategic alliances fail.

This audit is a must for all companies who are about to or who are already involved in alliances, showing you how you can find ways to improve your partnerships. It shows you how to:

• clarify the objectives of the alliance
• evaluate the plan for the venture
• specify partner criteria and screen and investigate partners
• assess the alliance agreement
• evaluate the ability of the alliance to meet changing conditions.

Détails de l'édition

• Éditeur: Triarchy Press Ltd
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 1907766065
• ISBN 13: 9781907766060
• Reliure: Broché
• Nombre de pages: 104
• Coordonnées du fabricant: non disponible
• Personne responsable: GPSR Kontakt; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne