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The Visual Communications Book: Using Words, Drawings and Whiteboards to Sell Big Ideas - Couverture souple

Edwards, Mark

 
9781907794940: The Visual Communications Book: Using Words, Drawings and Whiteboards to Sell Big Ideas

Synopsis

A picture paints a thousand words or so the saying goes - We undoubtedly live in a visual world. Surrounded by, and immersed in, a never-ending stream of visual images, icons, colours, graphics and illustrations, we have learned to convey even the most abstract of concepts by using the simplest of building blocks: words, images and shapes. This highly practical and accessible book will help anyone understand the power of visual communications quickly and how you can use it as an attention-grabbing presentation medium. In doing so, you will learn how to show, tell, and sell your story, products, services and ideas more effectively.

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À propos de l'auteur

Mark Edwards is the founder of Whiteboard Strategies, a consultancy that specializes in visual communications that works with world-leading companies (including Symantec, Vodafone, Toshiba).

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