Smart Engagement - Couverture souple

Aston, John; Knight, Alan

Couverture souple

ISBN 10 : 1910174181 ISBN 13 : 9781910174180

Editeur : Routledge, 2014

Synopsis

Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can't be met.Smart Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.

A propos du livre

À propos des auteurs

John Aston has 20 years' experience in strategy, and project design, management and communication, in countries including Ireland, UK, France, Austria, Slovakia, Romania, Bulgaria, Turkey, South Africa, Zimbabwe, Yemen and Canada. His areas of expertise include natural resources, energy and infrastructure projects for the private sector, World Bank or national governments, and include design, implementation, environmental management, social responsibility and capacity building. Since 2006, John manages his own company in project co-creation in support of sustainable results. He is a visiting lecturer at a number of universities.

Alan Knight has over 25 years of experience advising corporations, governments and civil society on sustainability issues, specializing in corporate responsibility, stakeholder engagement, monitoring and evaluation, and sustainability assurance. Alan has worked with many major international corporations in the utility, manufacturing, oil and gas, mining, aeronautics, chemical, pulp and paper and financial sectors, and has written extensively on a range of related standards and sustainability subjects. Alan has been a Senior Fellow at AccountAbility in London, a Vice President with ICF International in Toronto and Washington DC, and an Assistant Professor at McGill University in Montreal. He has published a number of books, studies, monographs and articles on a wide range of sustainability issues.

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2014
• Langue: anglais
• ISBN 10: 1910174181
• ISBN 13: 9781910174180
• Reliure: Broché
• Nombre de pages: 112
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible