Corporate executives, lawyers, and board of directors suffer from groupthink when confronted with a crisis, restructuring or litigation, which results in a communications meltdown that hurts a company’s number one asset―its reputation. This failure to understand how to communicate in distressed situations results in lost credibility and trust on a global basis in front of many target audiences: customers, employees, vendors, business partners, the media, analysts covering the company, lenders, bankers, regulatory agencies, and elected officials.
This book gives examples of corporations who failed to communicate in a crisis, litigation, or restructuring in this era of financial meltdowns. By analyzing real-life examples (Lehman Brothers, BP, Toyota, MGA/Mattel, etc.), it offers innovative solutions and communications strategies for decision makers to help avoid groupthink and keep good reputations intact. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. A public relations nightmare might be just around the corner. Be prepared!
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
David Silver is the Chief Executive Officer of Silver Public Relations, a public relations and investor relations firm in Los Angeles focusing on crisis, litigation, and restructuring financial public relations for publicly traded companies and private corporations. He has counseled more than 1,000 national and global corporations and its boardroom executives in his 25 years as a financial public relations executive.His proprietary crisis and litigation communications audits are sought out by corporations as he focuses on the cause-and-effect of corporate crises. He has written for a number of newspapers including the Los Angeles Times, the Los Angeles Herald Examiner, and the Daily Journal, has been profiled in the Leaders and Success page of Investor's Business Daily, and has been interviewed by CBS national news and other network news media as a crisis and litigation public relations expert.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Hardback. Etat : New. Corporate executives, lawyers, and board of directors suffer from groupthink when confronted with a crisis, restructuring or litigation, which results in a communications meltdown that hurts a company's number one asset-its reputation. This failure to understand how to communicate in distressed situations results in lost credibility and trust on a global basis in front of many target audiences: customers, employees, vendors, business partners, the media, analysts covering the company, lenders, bankers, regulatory agencies, and elected officials.This book gives examples of corporations who failed to communicate in a crisis, litigation, or restructuring in this era of financial meltdowns. By analyzing real-life examples (Lehman Brothers, BP, Toyota, MGA/Mattel, etc.), it offers innovative solutions and communications strategies for decision makers to help avoid groupthink and keep good reputations intact. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. A public relations nightmare might be just around the corner. Be prepared! N° de réf. du vendeur LU-9781932159882
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Hardcover. Etat : new. Hardcover. Many corporate executives, lawyers, and board of directors suffer from groupthink when confronted with a crisis, restructuring or litigation, which results in a communications meltdown that hurts a company's number one asset its reputation. This failure to understand how to communicate in distressed situations results in lost credibility and trust on a global basis in front of many target audiences: customers, employees, vendors, business partners, media, analysts, lenders, bankers, regulatory agencies, and elected officials. If you are a CEO, CFO, board director, or general counsel, understanding how to communicate in a distressed situation is crucial. This book gives examples of corporations who failed to communicate effectively in a crisis, litigation, or restructuring. By analyzing real-life examples, it offers innovative solutions and communications strategies for decision makers to help avoid groupthink and keep your good reputations intact. By analyzing real-life examples this book offers innovative solutions and communications strategies for decision makers to help avoid communication meltdowns when confronted with a crisis, restructuring or litigation and keep good reputations intact. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781932159882
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Hardback. Etat : New. Corporate executives, lawyers, and board of directors suffer from groupthink when confronted with a crisis, restructuring or litigation, which results in a communications meltdown that hurts a company's number one asset-its reputation. This failure to understand how to communicate in distressed situations results in lost credibility and trust on a global basis in front of many target audiences: customers, employees, vendors, business partners, the media, analysts covering the company, lenders, bankers, regulatory agencies, and elected officials.This book gives examples of corporations who failed to communicate in a crisis, litigation, or restructuring in this era of financial meltdowns. By analyzing real-life examples (Lehman Brothers, BP, Toyota, MGA/Mattel, etc.), it offers innovative solutions and communications strategies for decision makers to help avoid groupthink and keep good reputations intact. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. A public relations nightmare might be just around the corner. Be prepared! N° de réf. du vendeur LU-9781932159882
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Etat : New. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. This book offers innovative solutions and strategies for decision makers to help avoid groupthink and keep good reputations intact during times of restructuring and crisis. Num Pages: 200 pages. BIC Classification: KJP. Category: (G) General (US: Trade). Dimension: 236 x 154 x 18. Weight in Grams: 456. . 2014. Hardcover. . . . . N° de réf. du vendeur V9781932159882
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Etat : New. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. This book offers innovative solutions and strategies for decision makers to help avoid groupthink and keep good reputations intact during times of restructuring and crisis. Num Pages: 200 pages. BIC Classification: KJP. Category: (G) General (US: Trade). Dimension: 236 x 154 x 18. Weight in Grams: 456. . 2014. Hardcover. . . . . Books ship from the US and Ireland. N° de réf. du vendeur V9781932159882
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