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Synopsis
Customer Churn Reduction and Retention for Telecoms For the past quarter-century the Telecom industry in the US has been a veritable laboratory of business and marketing practice. The truth of such well-known ideas as ""Creative Destruction"" are being borne out as companies rise and fall in wave after wave of innovation, while the limits of others, such as product bundling, are also demonstrated every day. The result has been a Wild West of marketing activity that only intensifies as the changes continue. Intense competition is forcing prices down and will certainly eventually lead to the destruction of several large household-word telecom companies. Who will survive? Industry expert Arthur Middleton Hughes ...
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Customer Churn Reduction and Retention for Telecoms: Models for All Marketers
Edité par
Racom Communications, 2007
ISBN 10 : 1933199083
ISBN 13 : 9781933199085
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Customer Churn Customer Retention: Models for All Marketers
Edité par
Racom Communications, 2007
ISBN 10 : 1933199083
ISBN 13 : 9781933199085
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Customer Churn Reduction and Retention for Telecoms: Models for All Marketers
Edité par
Racom Communication, 2007
ISBN 10 : 1933199083
ISBN 13 : 9781933199085
Ancien ou d'occasion
Couverture rigide
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Hardcover. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G1933199083I3N00
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Customer Churn Customer Retention
Edité par
Racom Communications, 2007
ISBN 10 : 1933199083
ISBN 13 : 9781933199085
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Customer Churn Reduction and Retention for Telecoms: Models for All Marketers
Edité par
Racom Communications, 2007
ISBN 10 : 1933199083
ISBN 13 : 9781933199085
Ancien ou d'occasion
Couverture rigide
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