Will Burtin and the Display of Visual Knowledge - Couverture souple

Remington, R. Roger

 
9781933360362: Will Burtin and the Display of Visual Knowledge

Synopsis

This book explores the work of Will Burtin (1908-1972), designer, visionary, and teacher. Whether in advertising, exhibits, magazines, or other print material, his constant goal was to provide the audience with optimum communication of the content. Burtin designed visual training manuals for gunners during World War II, served as art director of Fortune magazine, organized several ground-breaking design conferences, and worked as a design consultant for the pharmaceutical giant Upjohn. Burtin had a unique ability to visually express complex concepts in a sophisticated yet aesthetically pleasing and accessible manner; this became the de?ning characteristic of his work. This chapbook, as well as the materials found in the Will Burtin Collection in the Graphic Design Archives, can be studied to give meaningful understanding to Burtin's design process.

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À propos de l?auteur

R. Roger Remington is the Vignelli Distinguished Professor of Design Emeritus at Rochester Institute of Technology in Rochester, New York. He is an experienced teacher, scholar and author with critical interests in graphic design history, research, archiving and interpretation of historical documents.

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