Articles liés à Ticket Operations and Sales Management in Sport

Ticket Operations and Sales Management in Sport - Couverture souple

Reese, James T.

 
9781935412205: Ticket Operations and Sales Management in Sport

Synopsis

In what promises to be one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters will cover topics such as customer service, sales, pricing, distribution, the secondary ticket market, and new ticketing technology.

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Présentation de l'éditeur

In what promises to be one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters will cover topics such as customer service, sales, pricing, distribution, the secondary ticket market, and new ticketing technology.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.