The message that the environment is in peril has filtered from environmental groups to society's consciousness to shopping trolleys. The green consumer movement is everywhere, yet few are asking whether this is actually any better for the planet. By exam
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Kendra Pierre-Louis is the Sustainable Development Editor for Justmeans.com. She holds a Master's in Sustainable Development from the SIT Graduate Institute in Vermont. She has created outreach material for the United Nations Environment Programme's Convention on Biological Diversity and worked as a researcher for Terrapin Bright Green, an environmental consulting and strategic planning firm.
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