Managing People For Service Advantage - Couverture souple

Livre 9 sur 13: Winning in Service Markets

Wirtz, Jochen

 
9781944659332: Managing People For Service Advantage
Couverture souple
ISBN 10 : 1944659331 ISBN 13 : 9781944659332
Editeur : WS PROFESSIONAL, 2017

Synopsis

Highly capable and motivated people are at the center of service excellence and productivity. Behind today's successful service organizations stands a firm commitment to effective management of human resources, including the recruitment, selection, training, motivation, and retention of employees. Organizations that display this commitment understand the economic payoff from investing in their people. Managing People for Service Advantage will give an insight on how to get HR right in service organizations, and how to get satisfied, loyal, motivated and productive service employees. This book is the ninth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world. The e-version of this book is not available for purchase at our website but can be purchased through Amazon and Kobo.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
WS PROFESSIONAL
Date d'édition
2017
Langue
anglais
ISBN 10 
1944659331
ISBN 13 
9781944659332
Reliure
Broché
Nombre de pages
90
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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