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Finally Human: Using digital media to restore culture and better our world. - Couverture souple

Hutchins, Bob

 
9781945178917: Finally Human: Using digital media to restore culture and better our world.
Couverture souple
ISBN 10 : 1945178914 ISBN 13 : 9781945178917
Editeur : Franklin House Publishing, 2016

Synopsis

How does marketing and advertising impact the human spirit in a noisy, content-saturated world? Better question: How should it?

As brands, businesses, and organizations, how do we turn something as uninteresting or even at times offensive as "advertising" into an enriching experience for our audience? How can we use our digital tools and social environment to restore people-leaving them better than we found them?

Finally Human explores these questions and offers solutions through proven strategies and thoughtful case studies. With the tools in this book, you will learn how to enhance the humanity of those around you, while also communicating your brand's message in a powerful and irresistible way that resonates with your audience.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Franklin House Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
1945178914
ISBN 13 
9781945178917
Reliure
Broché
Nombre de pages
164
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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