Value Mindset: Accelerate Your Value Transformation by Changing Your Mindset - Couverture souple

Liozu PhD, Stephan M.

Couverture souple

ISBN 10 : 1945815027 ISBN 13 : 9781945815027

Editeur : Value Innoruption Advisors Publishing, 2017

Synopsis

The most important factor in a successful customer value transformation is mindset. It’s more important than any tool, any process, any training session, or any single financial incentive. But you can’t will a positive mindset into existence. No one can snap their fingers or hypnotize a team into believing in the mission, believing in the transformation, or ultimately believing in their team and in themselves.

A propos du livre

À propos de l?auteur

Stephan M. Liozu (www.stephanliozu.com) is Chief Value Officer of the Thales Group (www.thalesgroup.com). He is also an Adjunct Professor & Research Fellow at the Case Western Reserve University Weatherhead School of Management. Stephan holds a Ph.D. in Management from Case Western Reserve University (2013), an MS in Innovation Management from The University of Toulouse Graduate School of Management (2005), and an MBA in Marketing from Cleveland State University (1991). He is a Certified Pricing Professional (CPP), a Prosci® certified Change Manager, and a Strategyzer Business Model Innovation Coach. Stephan authored three books, Dollarizing Differentiation Value (2016), The Pricing Journey (2015) and Pricing and Human Capital (2015). He also co-edited three books, Innovation in Pricing: Contemporary Theories and Best Practices (2012), The ROI of Pricing (2014), and Pricing and the Sales Force (2015).

Détails de l'édition

• Éditeur: Value Innoruption Advisors Publishing
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 1945815027
• ISBN 13: 9781945815027
• Reliure: Broché
• Nombre de pages: 206
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg