Synopsis
To day is the era of the digital business. That is why the role of e-commerce has become a part of everyday life especially in business transaction. Nevertheless we should not only know the term. What does e-commerce really look like? How do we run e-commerce to get maximum results? How to run a secure e-commerce strategy ?. This book answers these questions. The contents of this book include: The concept and definition of e-commerce History of e-commerce Infrastructure in e-commerce Internet position and World Wide Web technology (WWW) in e-commerce Reasons for learning e-commerce Mechanisms in e-commerce The role of web design in e-commerce Electronic commerce models on the Internet Internet marketing models Model of financial transactions in e-commerce Legal and ethical aspects of e-commerce Internet security and fraud systems The importance of doing web traffic analysis Competition in e-commerce The advantages of using e-commerce in business Consumer behavior in e-commerce Marketing communication in e-commerce
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Online Trading Models
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Brand New. In Stock. N° de réf. du vendeur zk1980989923
Acheter neuf
EUR 30,30
Expédition à EUR 14,76
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
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