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My Product Management Toolkit: Tools and Techniques to Become an Outstanding Product Manager - Couverture souple

Abraham, Marc

 
9781984007315: My Product Management Toolkit: Tools and Techniques to Become an Outstanding Product Manager
Couverture souple
ISBN 10 : 1984007319 ISBN 13 : 9781984007315
Editeur : CreateSpace Independent Publishing Platform, 2018

Synopsis

Why are some products a hit while others never see the light of day? While there’s no foolproof way to tell what will succeed and what won’t, every product has a chance as long as it’s supported by research, careful planning, and hard work.

­Written by successful product manager Marc Abraham, My Product Management Toolkit is a comprehensive guide to developing a physical or digital product that consumers love. Here’s a sample of what you’ll find within these pages:

  • Strategies for determining what customers want—even when they don’t know themselves
  • Clear suggestions for developing both physical and digital products
  • Effective methods to constantly iterate a product or feature
Containing wisdom from Abraham’s popular blog, this book explores product management from every angle, including consumer analysis, personnel management, and product evolution. Whether you’re developing a product for a small start-up or a multinational corporation, this book will prove invaluable.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Marc Abraham is an experienced product manager who has worked for several successful digital organisations. He runs a high profile blog—marcabraham.com—about the digital ecosystem and how to break into it. Through writing and speaking, he encourages fellow product managers to maintain their curiosity and never stop learning.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
CreateSpace Independent Publishing Platform
Date d'édition
2018
Langue
anglais
ISBN 10 
1984007319
ISBN 13 
9781984007315
Reliure
Broché
Nombre de pages
150
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg