AI Marketing: From the Traffic Funnel to the Intelligent Flywheel, A Paradigm Revolution in Corporate Growth - Couverture souple
Synopsis
Traditional growth is failing, but not because you aren't doing enough. The model itself is obsolete. In AI Marketing, Jason Y. Liu explores why the familiar "Marketing Funnel" has become a graveyard for companies in the age of intelligence. As AI takes over user judgment and attention becomes a scarce resource that can no longer be simply purchased, businesses must shift from a Traffic Economy to an Intent Economy. This book is not a collection of abstract concepts but a "Growth Operating System" (Growth OS) designed for the next decade of business. It provides an architectural blueprint for the Autonomous Enterprise, built on three core pillars: The Content Engine: Transitioning from artisanal handcrafting to an industrial-scale "Content Factory" using the original Talk to Create workflow. The Advertising Engine: Mastering the "Black Box" of algorithmic distribution through Signal Engineering and saturation testing. The Private-Domain Engine: Deploying AI Agents as super-salespeople to eliminate decision friction and automate trust-building 24/7. Featuring 12 specific AI Growth Playbooks derived from the practices of global giants like Amazon, Netflix, Coca-Cola, and Haier, this guide walks leaders through omnichannel dominance, GEO (Growth Engine Optimization), and the revolutionary shift toward A2A (Agent-to-Agent) Marketing. Whether you are a CMO looking to become a Growth Architect or an entrepreneur building a "Unicorn of One," this book is your survival manual for the dawn of the intelligent civilization
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Paperback. Etat : new. Paperback. Traditional growth is failing, but not because you aren't doing enough. The model itself is obsolete.In AI Marketing, Jason Y. Liu explores why the familiar "Marketing Funnel" has become a graveyard for companies in the age of intelligence. As AI takes over user judgment and attention becomes a scarce resource that can no longer be simply purchased, businesses must shift from a Traffic Economy to an Intent Economy.This book is not a collection of abstract concepts but a "Growth Operating System" (Growth OS) designed for the next decade of business. It provides an architectural blueprint for the Autonomous Enterprise, built on three core pillars: The Content Engine: Transitioning from artisanal handcrafting to an industrial-scale "Content Factory" using the original Talk to Create workflow.The Advertising Engine: Mastering the "Black Box" of algorithmic distribution through Signal Engineering and saturation testing.The Private-Domain Engine: Deploying AI Agents as super-salespeople to eliminate decision friction and automate trust-building 24/7.Featuring 12 specific AI Growth Playbooks derived from the practices of global giants like Amazon, Netflix, Coca-Cola, and Haier, this guide walks leaders through omnichannel dominance, GEO (Growth Engine Optimization), and the revolutionary shift toward A2A (Agent-to-Agent) Marketing.Whether you are a CMO looking to become a Growth Architect or an entrepreneur building a "Unicorn of One," this book is your survival manual for the dawn of the intelligent civilization This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9781996822166
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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Traditional growth is failing, but not because you aren't doing enough. The model itself is obsolete.In AI Marketing, Jason Y. Liu explores why the familiar 'Marketing Funnel' has become a graveyard for companies in the age of intelligence. As AI takes over user judgment and attention becomes a scarce resource that can no longer be simply purchased, businesses must shift from a Traffic Economy to an Intent Economy.This book is not a collection of abstract concepts but a 'Growth Operating System' (Growth OS) designed for the next decade of business. It provides an architectural blueprint for the Autonomous Enterprise, built on three core pillars:The Content Engine: Transitioning from artisanal handcrafting to an industrial-scale 'Content Factory' using the original Talk to Create workflow.The Advertising Engine: Mastering the 'Black Box' of algorithmic distribution through Signal Engineering and saturation testing.The Private-Domain Engine: Deploying AI Agents as super-salespeople to eliminate decision friction and automate trust-building 24/7.Featuring 12 specific AI Growth Playbooks derived from the practices of global giants like Amazon, Netflix, Coca-Cola, and Haier, this guide walks leaders through omnichannel dominance, GEO (Growth Engine Optimization), and the revolutionary shift toward A2A (Agent-to-Agent) Marketing.Whether you are a CMO looking to become a Growth Architect or an entrepreneur building a 'Unicorn of One,' this book is your survival manual for the dawn of the intelligent civilization. N° de réf. du vendeur 9781996822166
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AI Marketing | From the Traffic Funnel to the Intelligent Flywheel,A Paradigm Revolution in Corporate Growth
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Taschenbuch. Etat : Neu. AI Marketing | From the Traffic Funnel to the Intelligent Flywheel,A Paradigm Revolution in Corporate Growth | Liu Jason Yi | Taschenbuch | Englisch | 2026 | Jason Yi Liu | EAN 9781996822166 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. N° de réf. du vendeur 134572620
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