Marketing Your Creativity: New Approaches for a Changing Industry - Couverture souple

Perry, Matt; Melder, Ant

 
9782884790369: Marketing Your Creativity: New Approaches for a Changing Industry

Synopsis

This guide shows the reader the potential of using digital direct mail as a tool for self-promotion. The book looks at why some digital direct mail works and some doesn't. As well as studying the different forms of direct mail available, the reader will learn how to create a successful email campaign.

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