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Future Telco: Successful Positioning of Network Operators in the Digital Age - Couverture souple

Livre 164 sur 339: Management for Professionals
 
9783030085216: Future Telco: Successful Positioning of Network Operators in the Digital Age
Couverture souple
ISBN 10 : 303008521X ISBN 13 : 9783030085216
Editeur : Springer, 2019

Synopsis

This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made – to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven “levers,” which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will benefit from the book’s wealth of examples and up-to-date insights.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Dr. Peter Krüssel is Member of the Management Team at Detecon International GmbH. He has more than 20 years of experience in consultancy for telecommunications operators. He focuses on business development and the interrelationship between regulation, technology, innovation and marketing in the telco industry.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer
Date d'édition
2019
Langue
anglais
ISBN 10 
303008521X
ISBN 13 
9783030085216
Reliure
Broché
Nombre de pages
436
Éditeur
Krüssel Peter
Coordonnées du fabricant
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