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What You See Is What You Hear: Creativity and Communication in Audiovisual Texts - Couverture souple
Synopsis
What You See Is What You Hear develops a unique model of analysis that helps students and advanced scholars alike to look at audiovisual texts from a fresh perspective. Adopting an engaging writing style, the author draws an accessible picture of the field, offering several analytical tools, historical background, and numerous case studies.
Divided into five main sections, the monograph covers problems of definitions, history, and most of all analysis. The first part raises the main problems related to audiovisuality, including taxonomical and historical questions. The second part provides the bases for the understanding of audiovisual creative communication as a whole, introducing a novel theoretical model for its analysis. The next three part focus elaborate on the model in all its constituents and with plenty of case studies taken from the field of cinema, TV, music videos, advertising and other forms of audiovisuality.
Methodologically, the book is informed by different paradigms of film and media studies, multimodality studies, structuralism, narratology, “auteur theory” in the broad sense, communication studies, semiotics, and the so-called “Numanities.”
What You See Is What You Hear enables readers to better understand how to analyze the structure and content of diverse audiovisual texts, to discuss their different idioms, and to approach them with curiosity and critical spirit.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
Prof. Dr. Dario Martinelli (1974) is Director of the International Semiotics Institute, Full Professor at Kaunas University of Technology, Adjunct Professor at the Universities of Helsinki and Lapland, and Editor-in-chief of the Springer series "Numanities - Arts and Humanities in Progress". As of 2017, he has published twelve monographs and about 120 among edited collections, studies and scientific articles. Besides his affiliations, he has been visiting professor in four academic institutions, and has been giving ca. eighty lecture courses infourteen different academic institutions in Europe. He has been recipient of several prizes, including, in 2006, a knighthood from the Italian Republic for his contribution to Italian culture.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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What You See Is What You Hear (eng)
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What You See Is What You Hear
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Springer International Publishing Aug 2021, 2021
ISBN 10 : 3030325962
ISBN 13 : 9783030325961
Neuf
Taschenbuch
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -What You See Is What You Hear develops a unique model of analysis that helps students and advanced scholars alike to look at audiovisual texts from a fresh perspective. Adopting an engaging writing style, the author draws an accessible picture of the field, offering several analytical tools, historical background, and numerous case studies.Divided into five main sections, the monograph covers problems of definitions, history, and most of all analysis. The first part raises the main problems related to audiovisuality, including taxonomical and historical questions. The second part provides the bases for the understanding of audiovisual creative communication as a whole, introducing a novel theoretical model for its analysis. The next three part focus elaborate on the model in all its constituents and with plenty of case studies taken from the field of cinema, TV, music videos, advertising and other forms of audiovisuality. Methodologically, the book is informed by different paradigms of film and media studies, multimodality studies, structuralism, narratology, 'auteur theory' in the broad sense, communication studies, semiotics, and the so-called 'Numanities.'What You See Is What You Hear enables readers to better understand how to analyze the structure and content of diverse audiovisual texts, to discuss their different idioms, and to approach them with curiosity and critical spirit. 300 pp. Englisch. N° de réf. du vendeur 9783030325961
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What You See Is What You Hear: Creativity and Communication in Audiovisual Texts 1st ed. 2020 Edition
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What You See Is What You Hear: Creativity and Communication in Audiovisual Texts 1st ed. 2020 Edition
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What You See Is What You Hear
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ISBN 10 : 3030325962
ISBN 13 : 9783030325961
Neuf
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Develops a unique model for analyzing audiovisual textsFeatures historical background and many case studiesIncludes resources to monitor progress and assess understandingProf. Dr. Dario Martinelli (1974) is Director of the . N° de réf. du vendeur 458541425
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What You See Is What You Hear: Creativity and Communication in Audiovisual Texts 1st ed. 2020 Edition
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What You See Is What You Hear : Creativity and Communication in Audiovisual Texts
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Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - What You See Is What You Hear develops a unique model of analysis that helps students and advanced scholars alike to look at audiovisual texts from a fresh perspective. Adopting an engaging writing style, the author draws an accessible picture of the field, offering several analytical tools, historical background, and numerous case studies.Divided into five main sections, the monograph covers problems of definitions, history, and most of all analysis. The first part raises the main problems related to audiovisuality, including taxonomical and historical questions. The second part provides the bases for the understanding of audiovisual creative communication as a whole, introducing a novel theoretical model for its analysis. The next three part focus elaborate on the model in all its constituents and with plenty of case studies taken from the field of cinema, TV, music videos, advertising and other forms of audiovisuality. Methodologically, the book is informed by different paradigms of film and media studies, multimodality studies, structuralism, narratology, 'auteur theory' in the broad sense, communication studies, semiotics, and the so-called 'Numanities.'What You See Is What You Hear enables readers to better understand how to analyze the structure and content of diverse audiovisual texts, to discuss their different idioms, and to approach them with curiosity and critical spirit. N° de réf. du vendeur 9783030325961
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What You See Is What You Hear
Edité par
Springer, Springer Aug 2021, 2021
ISBN 10 : 3030325962
ISBN 13 : 9783030325961
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -What You See Is What You Hear develops a unique model of analysis that helps students and advanced scholars alike to look at audiovisual texts from a fresh perspective. Adopting an engaging writing style, the author draws an accessible picture of the field, offering several analytical tools, historical background, and numerous case studies.Divided into five main sections, the monograph covers problems of definitions, history, and most of all analysis. The first part raises the main problems related to audiovisuality, including taxonomical and historical questions. The second part provides the bases for the understanding of audiovisual creative communication as a whole, introducing a novel theoretical model for its analysis. The next three part focus elaborate on the model in all its constituents and with plenty of case studies taken from the field of cinema, TV, music videos, advertising and other forms of audiovisuality.Methodologically, the book is informed by different paradigms of film and media studies, multimodality studies, structuralism, narratology, ¿auteur theory¿ in the broad sense, communication studies, semiotics, and the so-called ¿Numanities.¿What You See Is What You Hear enables readers to better understand how to analyze the structure and content of diverse audiovisual texts, to discuss their different idioms, and to approach them with curiosity and critical spirit.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 300 pp. Englisch. N° de réf. du vendeur 9783030325961
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What You See Is What You Hear | Creativity and Communication in Audiovisual Texts
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Taschenbuch. Etat : Neu. What You See Is What You Hear | Creativity and Communication in Audiovisual Texts | Dario Martinelli | Taschenbuch | xvi | Englisch | 2021 | Springer | EAN 9783030325961 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. N° de réf. du vendeur 119467990
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