This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior.
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Gali Einav is Head of the International Undergraduate Program in Entrepreneurship and the "Upstart" Program at the Adelson School of Entrepreneurship at Reichman University (IDC Herzliya Israel). Gali also teaches digital media at the Katz School of Marketing at Yeshiva University (New York, USA). Her research interests include the impact of digital transformation on media industries and consumer behavior, innovative education models and innovation and the future workforce. She has co-authored and edited 3 books focused on innovation and digital transformation, including Transitioned Media: A Turning Point into the Digital Realm (Springer, 2010) and The New World of Transitioned Media (Springer, 2015).
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Kartoniert / Broschiert. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Provides a multi-dimensional look at post-COVID digital media landscapeFeatures insights from different forms of media and technologyFeatures new content models based on creative thinking and digital collaboration modelsGali Eina. N° de réf. du vendeur 842326382
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior. 148 pp. Englisch. N° de réf. du vendeur 9783030953324
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Taschenbuch. Etat : Neu. Transitioning Media in a Post COVID World | Digital Transformation, Immersive Technologies, and Consumer Behavior | Gali Einav | Taschenbuch | xiii | Englisch | 2023 | Springer Nature Switzerland | EAN 9783030953324 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. N° de réf. du vendeur 126763600
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Etat : Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior. N° de réf. du vendeur 41651001/1
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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 148 pp. Englisch. N° de réf. du vendeur 9783030953324
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