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Digitalization, Technology and Global Business: How Technology Is Shaping Value Creation Across Borders - Couverture rigide

Fornes, Gaston; Altamira, Maria

 
9783031331107: Digitalization, Technology and Global Business: How Technology Is Shaping Value Creation Across Borders
Couverture rigide
ISBN 10 : 3031331109 ISBN 13 : 9783031331107
Editeur : Springer International Publishing AG, 2023

Synopsis

This book explores the impact that changes brought by digitalization are having in the way global businesses are run and grown. The main changes in recent years have come from the ubiquitous presence of technology in our daily life (and therefore in business) and also by the direction globalization is taken. Consequently, companies need to review their sources of growth.

This book has four primary missions. The first is to critically analyze the impact of digitalization and technology on incumbent international business theories. The second is to deeply understand how digitalization and technology can continue to create growth opportunities. The third is to engage with the opportunities and challenges that digital models and new technologies, digital platforms and Artificial Intelligence in particular, are bringing to the current business and economic environment. And finally, the fourth is to think on possible scenarios and trends that can be the source of growth in the future. This book will be of interest to academics of digital business, international business and innovation and society. It will also be of interest to practitioners and policymakers.

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À propos de l'auteur

Gaston Fornes is Director of Executive Education and Lifelong Learning at the University of Bristol Business School, UK. He received a PhD from the University of Bath, UK, and is Principal Fellow of the Higher Education Academy.

Maria Altamira is Director of Academic Quality and International Partnerships at UBI Business School, Belgium. She received her PhD from the University of Warwick, UK and is Senior Fellow of the Higher Education Academy.


Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer International Publishing AG
Date d'édition
2023
Langue
anglais
ISBN 10 
3031331109
ISBN 13 
9783031331107
Reliure
Relié
Numéro d'édition
1
Nombre de pages
151
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