Data-Driven Decision-Making for Product Managers: A Primer to Data Literacy in Product Management - Couverture rigide

Steinhardt, Gabriel

 
9783031746635: Data-Driven Decision-Making for Product Managers: A Primer to Data Literacy in Product Management
Couverture rigide
ISBN 10 : 3031746635 ISBN 13 : 9783031746635
Editeur : Springer International Publishing AG, 2024

Synopsis

This book is an essential guide for product managers seeking to harness the power of data to drive their product decisions. It is a detailed resource for developing and maintaining data literacy, a core skill for product managers.

Through a structured approach supported by practical insights and illustrative examples, readers will learn to prioritize decisions based on quantitative data rather than intuition, understand core data concepts, and analyze and leverage data effectively.

Product managers will discover how data can transform decision-making processes, enabling evidence-based selection, prioritization, and resource allocation for product features. By using customer feedback, user behavior data, market research, and performance metrics, product managers can foster a culture that leverages data to create successful products.

This introductory primer and reference guide is indispensable for product managers aiming to integrate data-driven methodologies into their practice, ensuring their decisions are informed, strategic, and impactful.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Gabriel Steinhardt is Blackblot's founder and an international technology product management expert, author, lecturer, and developer of practical tools and methodologies that increase product managers' productivity.

A marketing and information systems MBA with over two decades of experience in product management with technology products, Gabriel has assumed diverse leadership roles with major corporations and start-ups in marketing, product management, and technical undertakings.

Gabriel is the developer of the Blackblot Product Manager's Toolkit(R) (PMTK) product management methodology, a globally adopted best practice.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer International Publishing AG
Date d'édition
2024
Langue
anglais
ISBN 10 
3031746635
ISBN 13 
9783031746635
Reliure
Relié
Nombre de pages
116
Coordonnées du fabricant
ProductSafety@springernature.com
ProductSafety@springernature.com

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