Applied Statistics and Multivariate Data Analysis for Business and Economics: A Modern Approach Using R, SPSS, Stata, and Excel - Couverture souple

Cleff, Thomas

 
9783031780721: Applied Statistics and Multivariate Data Analysis for Business and Economics: A Modern Approach Using R, SPSS, Stata, and Excel
Couverture souple
ISBN 10 : 3031780728 ISBN 13 : 9783031780721
Editeur : Springer International Publishing AG, 2026

Synopsis

This comprehensive textbook equips students of economics and business, as well as industry professionals, with essential principles, techniques, and applications of applied statistics, statistical testing, and multivariate data analysis. Through real-world business examples, it illustrates the practical use of univariate, bivariate, and multivariate statistical methods.

The content spans a broad range of topics, from data collection and scaling to the presentation and fundamental univariate analysis of quantitative data, while also demonstrating advanced analytical techniques for exploring multivariate relationships. The book systematically covers all topics typically included in university-level courses on statistics and advanced applied data analysis. Beyond theoretical discussion, it offers hands-on guidance for using statistical software tools such as Excel, SPSS, Stata, and R.

In this completely revised and updated second edition, new sections on logistic regression are included, along with enhanced examples and solutions using R for all covered statistical methods. This edition provides a robust resource for mastering applied statistics in both academic and professional settings.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Thomas Cleff is Professor of Quantitative Methods for Business and Economics and has been Dean of the Business School at Pforzheim University for more than 10 years. He is a member of many international academic advisory boards worldwide and an expert in international accreditation and academic partnerships. His research focuses on quantitative analysis in international marketing, innovation research and brand research.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer International Publishing AG
Date d'édition
2026
Langue
anglais
ISBN 10 
3031780728
ISBN 13 
9783031780721
Reliure
Broché
Numéro d'édition
2
Nombre de pages
580
Coordonnées du fabricant
ProductSafety@springernature.com
ProductSafety@springernature.com

Poststr. 9
Darmstadt
64293
Allemagne

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9783031780691: Applied Statistics and Multivariate Data Analysis for Business and Economics: A Modern Approach Using R, Spss, Stata, and Excel

Edition présentée

ISBN 10 :  3031780698 ISBN 13 :  9783031780691
Editeur : Springer International Publishin..., 2025
Couverture rigide