The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.
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Poster Collection 07 gathers the most important posters of Armin Hofmann, and shows them – corresponding to his fundamental importance as a graphic design teacher – in a context with works from his most famous students, who continued his methods. After completing an apprenticeship in lithography, Armin Hofmann (born 1920) began teaching his own typographic principles at the Basel School of Design in 1947. He and his colleagues who contributed to the development of Swiss international Style, advocated a belief in absolute and universal graphic expression. Hofmann has also taught at Yale and the Philadelphia Museum School of the Arts. In 1965 he wrote the "Graphic Design Manual", which is regarded as a fundamental work in the field of modern graphic design and art.
The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.
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Vendeur : Zoom Books East, Glendale Heights, IL, Etats-Unis
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Paperback. Etat : new. Paperback. The Poster Collection of the Zurich Museum fuer Gestaltung offers a record of the history of the poster, in Switzerland and worldwide, from its beginnings in the 19th century to its current existence. The collection is continually being expanded and brought up-to-date, and maintains a continuous dialogue with contemporary output while acknowledging historical achievements. The museum's poster collection is one of the most comprehensive and significant archives of its kind in the world.~Poster Collection 07 gathers together the most important posters of Armin Hofmann, presenting them in the context of works by his most famous students. An exceptionally influential graphic-design teacher, Hofmann instructed, and has seen his methods continued by, such practitioners as Nelly Rudin, Karl Gerstner, Pierre Mendell, Klaus Oberer and Gerard Ifert. Born in 1920, Hofmann began teaching his own typographic principles at the Basel School of Design in 1947. He and his colleagues contributed to the development of Swiss International Style, advocating a belief in absolute and universal graphic expression. Hofmann also taught at Yale University and the Philadelphia Museum School of Arts. His 1965 Graphic Design Manual is regarded as a fundamental work in the field of modern graphic design and art. 80 illustrations This small cultural history is dedicated to the hand as a popular motif in visual communication. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9783037780046
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Vendeur : Rarewaves USA, HEBRON, KY, Etats-Unis
Paperback. Etat : New. The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages. N° de réf. du vendeur LU-9783037780046
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Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
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Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Paperback. Etat : New. The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages. N° de réf. du vendeur LU-9783037780046
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Vendeur : avelibro OHG, Dinkelscherben, Allemagne
24 x 16,5 cm. Etat : Wie neu. 79 Seiten : zahlr. Illustrationen Original Broschur. Innen wie außen tadellos. Text in deutsch und englisch UG163 Sprache: Deutsch Gewicht in Gramm: 280 1. Auflage, Museum für Gestaltung Zürich. Plakatsammlung: Poster collection ; 07. N° de réf. du vendeur 64839
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Etat : Good. Paperback, numerous illustrations in colour, 8vo. N° de réf. du vendeur 397859-XK39
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Vendeur : medimops, Berlin, Allemagne
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