Journalism and Media Convergence - Couverture souple

Couverture souple

ISBN 10 : 3110484560 ISBN 13 : 9783110484564

Editeur : De Gruyter, 2016

Synopsis

Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

A propos du livre

À propos des auteurs

Stephan Ruß-Mohl, Università della Svizzera italiana, Switzerland; Heinz-Werner Nienstedt, Uni Mainz; Bartosz Wilczek, Switzerland.

Stephan Ruß-Mohl, Università della Svizzera italiana, Switzerland; Heinz-Werner Nienstedt, Uni Mainz; Bartosz Wilczek, Switzerland.

À propos de la quatrième de couverture

Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Détails de l'édition

• Éditeur: De Gruyter
• Date d'édition: 2016
• Langue: anglais
• ISBN 10: 3110484560
• ISBN 13: 9783110484564
• Reliure: Broché
• Nombre de pages: 176
• Éditeur: Nienstedt Heinz-Werner, Russ-Mohl Stephan, Wilczek Bartosz
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible