A Manager’s Guide to Digital Transformation: Leading in the Digital Revolution - Couverture souple

Brown, Alan W.

Couverture souple

ISBN 10 : 3110660083 ISBN 13 : 9783110660081

Editeur : De Gruyter Oldenbourg, 2019

Synopsis

Deliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to make sense of digital transformation, and to define strategies for success in our increasingly digital economy. This book provides today's leaders, managers, and practitioners with the tools for understanding, leading, and delivering in the digital age.

»What I see here is an excellent survey of the best thinking on Digital Transformation. It's a book I wish I had written.« ^{Brad Power, Process Innovator}

»A clear and crisply written guide for any manager considering delivering digital transformation who would like a digestible introduction to key technology trends, organisational and social impact as well as a glimpse of the future.« ^{Petrina Steele, Equinix}

»A thoroughly enjoyable read. A great synthesis of many different sources that I'm sure will be an invaluable guide for managers.«
^{Richard Sargeant, faculty.ai}

A propos du livre

À propos de l'auteur

Professor Alan W. Brown, University of Exeter Business School, UK

Détails de l'édition

• Éditeur: De Gruyter Oldenbourg
• Date d'édition: 2019
• Langue: anglais
• ISBN 10: 3110660083
• ISBN 13: 9783110660081
• Reliure: Broché
• Nombre de pages: 228
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible