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Information and Communication Technologies in Tourism 2002: Proceedings of the International Conference in Innsbruck, Austria, 2002 - Couverture souple

 
9783211837801: Information and Communication Technologies in Tourism 2002: Proceedings of the International Conference in Innsbruck, Austria, 2002
Couverture souple
ISBN 10 : 3211837809 ISBN 13 : 9783211837801
Editeur : Springer, 2002

Synopsis

Consumers, who are increasingly mobile and better informed, are becoming more demanding in the eTourism world. However, what role will mobile devices play in the communication process with marketing, strategy and other functions' How do online consumers really behave in this globalizing, converging, and consolidating tourism industry' How does their behavior differentiate them from other customers' To what extent will new technologies, expert systems, new types of online-available consumer or business databases, and sophisticated models influence traditional research approaches in both the tourism and information technology arena' What is the contribution of information technology to organizational performance and social welfare when considering the microstructured characteristics of the tourism industry' What new forms of intermediation will emerge' These questions have provoked a number of exciting responses. They are collected in this volume.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Consumers, who are increasingly mobile and better informed, are becoming more demanding in the eTourism world. However, what role will mobile devices play in the communication process with marketing, strategy and other functions' How do online consumers really behave in this globalizing, converging, and consolidating tourism industry' How does their behavior differentiate them from other customers' To what extent will new technologies, expert systems, new types of online-available consumer or business databases, and sophisticated models influence traditional research approaches in both the tourism and information technology arena' What is the contribution of information technology to organizational performance and social welfare when considering the microstructured characteristics of the tourism industry' What new forms of intermediation will emerge' These questions have provoked a number of exciting responses. They are collected in this volume.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer
Date d'édition
2002
Langue
anglais
ISBN 10 
3211837809
ISBN 13 
9783211837801
Reliure
Broché
Nombre de pages
526
Éditeur
Wöber Karl W., Frew Andrex J., Hitz Martin
Coordonnées du fabricant
non disponible
Personne responsable
CMN Printpool Inh. Mathis Neumann
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Autres éditions populaires du même titre

9783704660770: Information and Communication Technologies in Tourism 2002: Proceedings of the International Conference in Innsbruck, Austria, 2002

Edition présentée

ISBN 10 :  3704660779 ISBN 13 :  9783704660770
Editeur : Verlag Österreich, 2002
Couverture souple