The Internationalization of German Software-based Companies: Sustainable Growth Strategies for Small and Medium-sized Companies - Couverture rigide

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Picot, Arnold; Hess, Thomas; Hörndlein, Christian; Kaltenecker, Natalie; Jablonka, Claudius; Schreiner, Michel; Werbik, Alexander; Benlian, Alexander; Neuburger, Rahild; Gold, Bernhard

 
9783319135472: The Internationalization of German Software-based Companies: Sustainable Growth Strategies for Small and Medium-sized Companies
Couverture rigide
ISBN 10 : 3319135473 ISBN 13 : 9783319135472
Editeur : Springer International Publishing AG, 2014

Synopsis

This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century.

The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry.

The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer International Publishing AG
Date d'édition
2014
Langue
anglais
ISBN 10 
3319135473
ISBN 13 
9783319135472
Reliure
Relié
Nombre de pages
90
Coordonnées du fabricant
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Darmstadt
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Allemagne

Autres éditions populaires du même titre

9783319380544: The Internationalization of German Software-based Companies: Sustainable Growth Strategies for Small and Medium-sized Companies

Edition présentée

ISBN 10 :  3319380540 ISBN 13 :  9783319380544
Editeur : Springer, 2016
Couverture souple